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Published on June 12th, 2012 | by Joe


GBC Motorsports to Return as 2012 Heartland Challenge Title Sponsor

Anaheim, Calif. – June 7, 2012 – GBC Motorsports will return as the title sponsor of the 5th Annual Heartland Challenge, scheduled for August 16-18 in Carlisle, Iowa.

Following on the heels of last year’s success, the GBC Motorsports Heartland Challenge will once again offer ATV and UTV enthusiasts from across the country the opportunity to participate in a one of the most exciting endurance races around.

With more than a dozen ATV classes, including an Ironman class, the Challenge proves to be a true test of endurance and teamwork as racers attempt to outride and outlast during the 10-hour event. Additionally, the event hosts a special 3-hour Youth ATV challenge and a 4-hour adult SideXSide challenge. GBC Motorsports will be providing more than $17,000 in cash prizes for top class finishers.

“We are always thrilled to sponsor great ATV and UTV events like the Heartland Challenge,” remarked Randy Tsai, Director of GBC Motorsports. “It is so important to support racing events at all levels, and Andy and his team always do a great job of putting together a fun and successful event.”

For more information on classes, rules and more visit

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